If You Care

Englewood Cliffs, NJ
If You Care launched in 1990 with a single product, North America’s first and only unbleached coffee filters (yep, they were the first!) They now offer a range of products, from 100% carbon-neutral fire lighters to reusable paper towels. Even their packaging is made from paper that’s both recycled and recyclable—meaning, your kitchen endeavors have a lighter-than-ever carbon footprint.