Announcing the Food52 + Rap Genius Partnership

Combine Food52 with the text-annotation site Rap Genius and what do you get? Food Genius.

ByCookLikeMad

Published On

Imported image

Imported Image

Somehow geeky, raw, and cool all at once, the text-annotation site Rap Genius has established itself as the best place on the Web to add in-line commentary to everything from pop song lyrics to poem stanzas. Interpreting Kanye's latest verse isn't our forte, but when the Rap Genius team decided to venture into text annotation for recipes and cooking articles, we saw that as our cue to partner.

Combine Food52 with Rap Genius and what do you get? Food Genius, a new tool that gives cooks an easy way to mark up recipes and cooking articles online. Every week, Food52 editors will be posting and annotating recipes and how-to articles on Rap Genius, and the RG community will be encouraged to add their notes to Food52's content in the same way they already do for song lyrics, poems, and news articles.

This mix of verified and community-sourced annotations may include pictures demonstrating what the dish should look like at each step of the process, specific suggestions for a generic ingredient like "fresh herbs," or substitutions for special diets, among many other possibilities. The Food Genius partnership adds a crowd-sourced layer to the cooking process by allowing cooks to make small variations on and enhancements to recipes -- recipes that are themselves crowd-sourced by the Food52 community.

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