Food News

A Very Special Announcement From Amanda Hesser

We've got some big, exciting news to share...

May  3, 2021

Dear Food52ers,

We have very happy news to share with you today: Dansk, the company known for its iconic Danish designs—from Kobenstyle enameled-steel pans to teak pepper mills—is now part of Food52! We’re so thrilled to have acquired not only one of our favorite brands, but a company whose products have been treasured by Americans for nearly 70 years. Even if you don’t know the Dansk name, your kitchen has been influenced by its bold use of color and streamlined design.

Dansk was founded in 1954 by Martha and Ted Nierenberg, a young New York couple who became smitten with the clean lines of Danish design while visiting Copenhagen. The couple hired Danish sculptor and designer Jens Quistgaard, who would develop many of the more than 2,000 designs the company created, including the elegantly streamlined Kobenstyle cookware, which remains a best seller to this day. Dansk’s collaborations with other celebrated designers, including Niels Refsgaard and Vivianna Torun Bülow-Hübe, helped it cement its reputation for making great Danish design accessible to Americans. It was also one of the first lifestyle brands offering a full range of items for the kitchen and table—even furniture and textiles. Over the years, the company commissioned Bert Stern to photograph its wares and a not-yet-discovered Andy Warhol to design a marketing booklet. Dansk is a heritage brand—its products are sought after in vintage stores and passed down through generations.

Dansk has long been a part of my life, as well. I first became aware of Dansk in college, when I was away from my small hometown and getting exposed to a more cosmopolitan world in Boston. Some family friends who lived in Cambridge would invite me for dinner to make me feel less homesick. They had Dansk flatware and I can still feel the silky, rounded shapes and heft of the spoons. Shortly after college, I purchased my very first Dansk products—Jens Quistgaard’s Odin salad servers and rail-thin taper candles, which made me feel so grown up.

Join The Conversation

Top Comment:
“Is your team able to share the global sales contacts for the Dansk brand? Hoping to know where global distributors can reach out to connect with your team on importing the products. Tak!”
— Lori S.
Comment

Later, at dinners at my in-laws', salads were always served in my mother-in-law’s large teak Dansk bowl. And later still, in 2017, we started selling Dansk at Food52. It was an instant hit. Dansk is a brand that stays with you. The original shapes, the clean lines, the materials that age beautifully and feel timeless.

It’s a very different world now than the one Dansk was born in, and we think the timing couldn’t be better for an expansive revitalization. Our plan is to preserve Dansk’s heritage, revive many of the exceptional designs from its archives, and collaborate with leading designers around the world to create new products that we hope will someday become heirlooms. Dansk was an American brand created to highlight great design and make it accessible. We plan to carry on that mission as we make Dansk a mainstay of modern living that is known around the world.

More soon!

See what other Food52 readers are saying.

  • Matt
    Matt
  • Lori Szudarek
    Lori Szudarek
  • BCheryl
    BCheryl
  • Misstee
    Misstee
  • creamtea
    creamtea
Amanda Hesser

Written by: Amanda Hesser

Before starting Food52 with Merrill, I was a food writer and editor at the New York Times. I've written several books, including "Cooking for Mr. Latte" and "The Essential New York Times Cookbook." I played myself in "Julie & Julia" -- hope you didn't blink, or you may have missed the scene! I live in Brooklyn with my husband, Tad, and twins, Walker and Addison.

38 Comments

Matt May 25, 2021
This is so exciting!
 
Lori S. May 14, 2021
Hello...what amazing news! Congratulations to Food52! Is your team able to share the global sales contacts for the Dansk brand? Hoping to know where global distributors can reach out to connect with your team on importing the products. Tak!
 
Amanda H. May 16, 2021
Hi Lori, thanks for reaching out! I'm going to send you a direct message with my email address so we can connect.
 
Amanda H. May 16, 2021
Actually, sorry, I forgot that we no longer have a direct message feature. Please email me at amanda [at] food52 [dot] com.
 
BCheryl May 12, 2021
I’m so thrilled for you! Dansk is one of my all time favorite brands.
 
Amanda H. May 12, 2021
Thanks!!
 
Misstee May 5, 2021
Congrats! Is there flatware on the way?
 
Amanda H. May 5, 2021
There may be! Thank you!
 
creamtea May 4, 2021
Congratulations! Great news!
 
Amanda H. May 4, 2021
Thank you creamtea!
 
Merry May 4, 2021
What exciting news and go Food52! I also grew up with Dansk and truly felt like an adult with my beautiful pieces. That salad bowl is still in constant use, among other items. What fun to see two entities I really appreciate join forces.
 
Amanda H. May 6, 2021
Thank you for your note!
 
Zuyen May 4, 2021
Amazing news! Congratulations!!
 
Amanda H. May 6, 2021
Thanks, Zuyen!
 
lisa J. May 3, 2021
This is such exciting news! The brand is in good hands! When we were married in 1987 we registered for as much Dansk as possible. I'm sure our guests had no idea what we were asking for, but our beautiful Torun sterling flatware is still one of our most prized possessions.
 
Amanda H. May 6, 2021
I love the work that Torun did for Dansk -- how wise of you to register for good Dansk pieces then!
 
Anne O. May 3, 2021
Dansk has such an interesting history, I had no idea, but more to the point, such an interesting move, Amanda! Wow. Love it. Congratulations on constantly evolving.
 
Amanda H. May 6, 2021
Thanks so much, Anne!
 
TasteFood May 3, 2021
Tillykke, Amanda! Dansk is gorgeous and their natural, clean Scandinavian style is a wonderful complement to F52.
 
Amanda H. May 6, 2021
Thank you -- and so nice to see you in the comment thread!!
 
Rhonda35 May 3, 2021
Congratulations! Very excited about this - LOVE Dansk products and design.
 
Amanda H. May 6, 2021
Thank you!! xxoo
 
jxc May 3, 2021
Wow! for once I'm not worried that the new owners will do the original product a disservice. Congrats!
 
Amanda H. May 6, 2021
Thank you! Glad you feel this way!
 
AntoniaJames May 3, 2021
Good luck! ;o)
 
Amanda H. May 6, 2021
Thanks, AJ!
 
Maurizio L. May 3, 2021
Congrats—I've always loved their simple (in a good way) yet beautiful products.
 
Amanda H. May 6, 2021
Thanks Maurizio! We may have to explore some baking related products?!
 
Maurizio L. May 6, 2021
I sure hope so!
 
JRB731 May 3, 2021
So does that mean we can finally get the the Kobestyle 11 dish collection soon? I have been waiting and bugging you for months!
 
Amanda H. May 6, 2021
Ahhh! Good to know this.
 
Alek M. May 3, 2021
I've been desperate to buy their tea pot and mug set in the same yellow as my thrifted Dansk pieces -- hoping that more colors for that set is in the works!
 
Amanda H. May 6, 2021
Thank you for letting me know, Alek.
 
Alek M. May 3, 2021
I've been desperate to buy their tea pot and mug set in the same yellow as my thrifted Dansk pieces -- hoping that more colors for that set is in the works!
 
mrslarkin May 3, 2021
Congrats to all! Such great news.
 
Amanda H. May 6, 2021
Thank you -- and hello there!!
 
Panfusine May 3, 2021
Congratulations! & here's to many more such acheivments!
 
Amanda H. May 6, 2021
Thank you, Panfusine!! Appreciate you being with us for so long! xo Amanda