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Merrill is a co-founder of food52.
added about 2 years agoGo ahead and answer! When you ask a question at the WFM kiosk (and there are only two in existence so far, in Rockville, Md. and Austin, Tx.), you enter your email address or phone number so that we can email or text your answer to you as you wander around the store, or even once you're home. So no need to worry about people standing there at the kiosk, looking at their watches -- every answer helps! And we only present our vetted recipes (EPs and winners) on the iPad -- it's pretty much the same as it is on food52, where you don't have to log in to view recipes, only with a smaller selection.
Hi Betteirene,
Any person asking a question on a whole food kiosk is require to give food52 an email address or a phone number. That enable us to sms or email them answers as they come in.
Abbie is a trusted source on General Cooking.
added about 2 years agoWow - that's pretty slick! Proud to know that Austin TX is part of the pilot! Of course, Whole Foods did start right here deep in the heart of TEXAS!!!!