Meet the Maker
Willful
Eden Prairie, MN
Araya, the curator and designer behind Willful, sells products that make her happy. The designs are timeless and functional, all while being inspired by nature: think wood detailing and bright, cozy colors. We love that everything she sells makes us feel calm and comforted and, of course, very, very happy.
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Our Tips & Stories
How we'd use this beauty in our own homes.
The 15 Soups & Stews We’re Pulling Out for Sweater Weather
Guaranteed cozy vibes.
10 Slow-Cooker Recipes Made for Fall TV Binges
So you can have dinner waiting for you at the end.
11 Cozy Weekend Trips We Can't Wait to Take This Fall
Pack your bags!
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