Sriracha is one of those all american success stories. This guy in the San Gabriel Valley of California, where there is this enormous Asian population, started selling his Vietnamese style hot sauce to restaurants door to door. Then it began popping up in diners in beach towns on the breakfast counters. I used to live in one of those towns. Today his Huy Fong Food company is practically an empire. I'm more partial to Korean style gochujang sauce but sriracha, which is almost a brand now with the rooster lable is pretty damn good.
I don't think it that hot at all. At least the most popular bottled 'rooster sauce' brand. It's spicy, but not Tabasco sauce 'hot', more garlicy and quite good. It's a bit like a chili-pepper/garlic flavored ketchup.
It's very popular now, heck I have even seen it in a wal-mart in Alabama...so you should be able to find it easily.
It is also called 'rooster sauce' and here is a wonderful recipe to make your own.
http://www.food52.com/recipes/6441_fresh_sriracha_aka_home_made_rooster
Asian hot sauce...made with chili peppers and garlic...very hot but very tasty! goes well with fish and you can cut it with mayo to make the heat a bit more bare able
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It's very popular now, heck I have even seen it in a wal-mart in Alabama...so you should be able to find it easily.
http://www.food52.com/recipes/6441_fresh_sriracha_aka_home_made_rooster