New & NowProduct Design

Help Us Create the First Product in Our Line!

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In case you missed it, the other day we made a Big Announcement. We’re creating a new line of Food52 kitchen and home goods...with you! And today, we’re revealing our first project: an American-made, all-purpose cutting board.

We chose this because everyone wants—nay, needs!—a great cutting board. Designing one may seem simple and straightforward, but the details—the wood, the dimensions, the heft—really matter here. And that’s why we need your help, so we can make the best dang cutting board this world has ever seen.

If you have opinions about what makes a great cutting board, let your voice be heard! Answer the questions below before 5pm EDT on Friday, April 6th, and we’ll not only take your feedback into account when designing our cutting board, but we’ll also enter you into a drawing to win one of three finished cutting boards. Keep an eye on our Instagram stories for more questions there, too, and follow along with #f52byyou. Once we gather and discuss all of your thoughts, we’ll get a prototype underway and start sharing our progress with you in a few weeks. (More product quizzes in the weeks to come, too!)

Take the quiz!

No time for a questionnaire? You can still enter to win here. For rules and regulations, click here.