A lot of it is what you are used to as well. My family has noticed that certain food combinations which seem obvious to us are not so appealing to my brother-in-law who grew up in a different part of the country. Personally, I don't care for avocado with salmon, but find it great on burgers! And, of course, both are very fatty, which unfortunately tastes good to most of us.
It's probably due to the fact that both are really high in omega 3 fatty acids. Also, the luscious, velvety textures of both complement each other really well.
There are no doubt logical reasons why certain foods combine so well - salmon/avocado; chocolate/coconut; tomato/basil; melon/proscuitto, etc. But I'm fine with thinking there's just a certain magic that happens when they get together.
Both carry flavor really well as they have a really high fat content, so they are very compatible and work against the contrasting flavor of soy in sushi. It's the flavor combining principle of Agrodolce - using contrasting flavors in correct amounts to create balance and harmony. Outside of Japanese cooking, salmon and avocado salad will always be cut with some kind of acid, you know, using the opposites to create balance. It's a fabulous principle, I use it all the time when I get to the "mmmmm, what's missing?" stage.
This is more of an opinion, but I think the texture of the two complement each other really well. Both have a sort of creamy, fatty thing happening, and [dork mode] similar densities [/dork mode]. Or that's just how I perceive them.
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