The World's Healthiest Grocery Store?
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Kelley B. August 11, 2016
while I do think it's kind of a dumb marketing ploy, I think it's more unfortunate that people will probably believe shopping at whole foods makes them a healthy human being. ultimately, it doesn't really matter how food is marketed if consumers aren't aware of what is truly healthy. and that is such a great debate! but I think the general trend of wanting to treat our bodies well is a good start, and hopefully it leads to greater consideration of treating the planet and each other with respect and care as well.
Sarita F. August 1, 2016
I really enjoy Food 52. It has become my #1 source for food inspiration and often helps me get out of a cooking rut. The new live videos are no slouch either. However, I found this article to be written in poor taste. Food 52 typically brings awareness to new foods, restaurants, and techniques, all in a positive light. This article lacked that trademark Food 52 enthusiasm and many important facts. For example: Did you know that Whole Foods Market was the first Certified organic grocer? Keep on sharing new foods/recipes/ideas and let Whole Foods Market celebrate what they do best.
Alexandra G. August 2, 2016
If that's the truth then that is a great tag phrase.."First Certified Organic Grocer."
Smaug August 11, 2016
If the rules for retailers to receive certification are as compromised as those for growers, that's a pretty vague distinction. Not to mention that the equivalence of "healthy" and "organic" is more a matter of emotion than science- I'd rather have a farmer who cares about the quality of his product, "organic" or not, than one who blindly follows some government guidelines.
Smaug August 1, 2016
We are now bombarded with hype from all directions at all times- how far can it go before people learn to ignore it routinely?
Alexandra G. August 1, 2016
Herein lies my gripe with capitalism- always trying to be bigger, better, acquire more customers, make more money! I.e. Global domination! Last I checked (and was employed by) Whole Foods is doing just fine and some new, exciting marketing strategy isn't necessary. I'm pretty sure everyone knows Whole Foods is filled with, well, whole foods.
702551 August 1, 2016
It's the choices you make that matter ultimately, and not just about grocery shopping but about almost anything in life.
PHIL August 1, 2016
I don't see an issue with it. it may not be 100% true but it conveys the idea that they are concerned with bringing healthy and environmentally friendly foods to market. Disney claims to be the happiest place on earth but try going there with 2 toddlers and you may disagree.
Kyle M. August 1, 2016
What is interesting is that, and I view this in the same way as what whole foods is trying, Subway has "footlong" trademarked and their sandwiches aren't footlongs. When challenged, say things such as "it is a name, not a descriptive term"
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