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#f52contest is our newest, fastest way to share recipes—on Instagram! Our latest theme: back-pocket baking.
We have a faster, easier way to share your recipes and photos with us: Instagram! Each month, we'll pick an ingredient or a theme and ask you to tell us about what you're making through photographs and captions. And for this contest—in honor of our very-soon-to-be-released Baking cookbook—we want you to show us your best back-pocket baked goods, the baking recipes you pull out for special occasions or just because. Maybe it's a one-bowl cake; maybe it's a super-fudgy brownie or a lofty, brunch-ready popover. We want to see them all!
Here's how the contest will work (check out the official rules here):
- Take a photo of your best lazy baked good and be sure to use the hashtag #f52contest. When you tag your photo, it will appear below for everyone to admire.
- Describe what you made in the text of the caption so that others can replicate it. Consider this your opportunity to condense your favorite recipes into caption form.
- We'll regram one photo a day, taking into account the most creative ideas and the most beautiful photos.
- At the end of the week, one winner will receive a signed copy of the Baking book!
- Want some inspiration? See some past #f52contest winners.
Questions? Ask in the comments!
Photo by James Ransom