What is a good bread to substitute for brioche?

I can't find challah or brioche bread at any local bakeries and the only one that has ran out. I need the bread by today! Are there are similar breads I can buy at the grocery store or local bakery that would be fine instead?



Patti N. November 30, 2017
Kings Hawaiian is what I use.
Happy Cooking!
sonya August 10, 2015
For which recipe?
Leah H. July 1, 2015
You can bake challah/brioche at home with Voilà! Hallah Egg Bread Mixes from Tribes-A-Dozen.
twistandsnag January 13, 2013
Brioche is a rich dough, so alternatives could be other rich doughs such as: baba/savarin, kugelhopf, hot cross buns and even panettone (although that has extra extra flavour and is more like cake). It really all depends on what you are using it for.
FutureChef January 12, 2013
Just ask for any enriched white bread at the bakery counter... That's ultimately what you're after.
HalfPint January 11, 2013
Potato Rolls or bread would be a good substitute.
Elizabeth R. January 11, 2013
A Chinese pai bao/pai pau ("row bun") is soft and chewy, and might be a good substitute. It has no egg in it, though. You can find these in Chinese bakeries, if you live by a Chinatown.
sexyLAMBCHOPx January 11, 2013
Challah bread in a kosher butcher shop. Challah can be found in most bakeries, bigger supermarkets, trader joes, whole foods...
Monita January 11, 2013
It depends what you wanted to use this for. But both brioche and challah are more eggy/chewy than other breads. So a softer bread/roll would be a good substitute. If you live in an area where there might be a kosher butcher shop, you could probably find challah bread there
Recommended by Food52