Naomi - If you have an idea you are under-charging, I'm guessing you have an idea what other bakers and/or caterers charge in your area. Do some research on prices charged for at least three suppliers in your area for similar cakes. Also maybe buy their best cakes and compare by taste and texture to yours. With the pricing and quality research you can then better price your own cakes. Good luck with this, and - if you like - let us know the results.
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If you have an idea you are under-charging, I'm guessing you have an idea what other bakers and/or caterers charge in your area.
Do some research on prices charged for at least three suppliers in your area for similar cakes. Also maybe buy their best cakes and compare by taste and texture to yours. With the pricing and quality research you can then better price your own cakes.
Good luck with this, and - if you like - let us know the results.