Nekisia Davis was working 60 hours a week managing franny's, the famous pizzeria in Brooklyn, when she started baking, bagging and selling her own granola at local markets like the Brooklyn Flea. Her southern grandmother had to first talk her out of the name "Neki's Nookie".
"Looking back," Davis says, "My grandmother was right." The new name Early Bird Foods, inspired by an old fruit crate label, suited her better. Three years later, she has a team of 10 and her granola is sold in 17 states.
As granolas go, hers is like muesli after a vampy makeover. Olive oil, maple, brown sugar and salt form a rich, shaggy crust on wholesome innards, like the oats, pecans, coconut shards, and various seeds in her best-selling style Farmhand's Choice (see recipe below).
It leans sweet, but olive oil fills out the savory undergirding in a way vegetable oil (the granola standard and a total wallflower) never could, and the salt keeps it from cloying.
Making it at home requires pretty much only stirring. Oats and whatnot go in a bowl (stir), then go into the oven (stir, stir, stir). Granola! At 300 degrees for 45 minutes, you get absolutely no clumping or burning, and the nuts and things slowly bake up to a toasty crackle. FOOD52er vvvanessa (who inspired me to try it) says, "It's the only granola recipe I ever bother with anymore."
Other overachieving restaurants will offer a parting gift of a perfect bundle of truffles or pâtes de fruit, but Humm (a chef known for his sea urchin cappuccino, suckling pig tasting menu, and 3 Michelin stars) sends every diner home with a jar of low-tech granola smattered with pistachios and dried sour cherries, very much like Early Bird's Jubilee.
It's a rare moment of homespun joy in a night of impossible excess -- and a testament to the bar that Davis' recipe has raised.
3 cups old-fashioned rolled oats 1 cup raw pumpkin seeds, hulled 1 cup raw sunflower seeds, hulled 1 cup unsweetened coconut chips 1 1/4 cup raw pecan halves, left whole or coarsely chopped 3/4 cup pure maple syrup 1/2 cup extra-virgin olive oil 1/2 cup packed light-brown sugar Coarse salt
The Genius Desserts cookbook is here! With more than 100 of the most beloved and talked-about desserts of our time (and the hidden gems soon to join their ranks) this book will make you a local legend, and a smarter baker to boot.
I'm an ex-economist, ex-Californian who moved to New York to work in food media in 2007. Dodgy career choices aside, I can't help but apply the rational tendencies of my former life to things like: recipe tweaking, digging up obscure facts about pizza, and deciding how many pastries to put in my purse for "later."